Austrian stylist/photographer Bela Borsodi created these images for the editorial 'alphabets' shown in WAD magazine this year. The 'A' instantly caught my eye when I found these!
12 years ago
Wednesday, August 12, 2009
Tuesday, August 11, 2009
Finger DJ
Nice idea for an ad! Anyone? Anyone?...
Ahh there we go!
A new ad for some kinda Cheezle-like chips called 'Hula Hoops'. I think it's cute! It definitely reflects a truth about the product – no matter how old you are you can't help poking your fingers through them and feeling like a big kid. :)
Monday, August 10, 2009
Thursday, August 6, 2009
"Reasons why I ♥ NY"
Photography by a friend of a friend whom I have never met, but have viewed her photos of the 'reasons why she ♥s NY'.. and it instantly made me happy :)
Thought I'd share this one! (I especially like photo 42 - haha, the image I have in my head of the average white American couple)
oh em gee
Found this website by artist, Maya Wild. (awesome name - if it is hers)
This chick is amazing. I love her work, it's like something I'd aspire to do, so colourful, clean and cute. Website is great too! Check her out..
My favourites of this week's BestAds
are as follows.. :)
A print ad from Ogilvy Cape Town for the new Golf 6, which features special sound dampening measures that give it the "quietest cabin in its class. New Golf."
also: truTV by Mother New York spot one and spot two.
To coincide with the solar eclipse, a topical ad was developed for Michael Hill Jewellers by McCann-Erickson, Sydney.
Tuesday, July 21, 2009
Monday, July 13, 2009
Awesome 3D!
MTV International / Mister Furry from Universal Everything on Vimeo.
My favourite!!
Music = lame. Found an awesome Ministry track which works so much better - Bloc Party/Armand Van Helden remix of "Signs".
test it out 1/4 of the way through the song
MTV International / Jewels and Oil from Universal Everything on Vimeo.
MTV International / Sweetheart from Universal Everything on Vimeo. Lollieeees!!
Friday, July 10, 2009
Splat art
Stumbled upon this AWESOME site which allows you to 'splat' with moving and clicking your mouse. You can also get it as an iPhone app. love it :)
Thursday, July 9, 2009
Toast art
Nicked from this weeks BestAds! Great series of print ads done by Bloom in Dublin.
"Pat the Baker, Ireland's favourite bread, has launched via bloom, Dublin a new loaf especially made for toasting. Our target audience was Dublin commuters. The solution was to create portraits of famous Irish people using toast, for example the writers, Samuel Beckett, William Butler Yeats and Oscar Wilde."
Name change for charity
Every year, the Perth Advertising and Design Club (PADC) holds a big gathering called 'The Festival of Ideas' on Rottnest Island for Creative-minded people to attend Seminars and workshops run by the Industry's finest. All this in one weekend, along with plenty of socialising, The Festival of Ideas has always proved to be well worth the money and effort.
I learnt so much, it was so insightful! Unfortunately I left all the notes I took in the meeting room and never saw them again :( Although I do remember one cool idea one of the young guys had..
Name Change for Charity!
He was raising money for a charity that I don't remember to legally change his name to Optimus Prime. I thought it was gold. He raised just over $2000!
Can't wait for this year!
(...errrgh.. I'd better start saving.)
Wednesday, July 8, 2009
Steal our ideas
Freaking awesome :D
"This ambient idea for Altoids will challenge people to investigate their innate inquisitive nature at the risk of being crushed to death by a 2000 pound cliche. Those who muster up enough curiosity to push the giant red button will be handsomely rewarded with a sample package of Altoids Curiously Strong Mints."
hahahahahahahah
"The fashion world takes itself way too seriously, but Diesel is an exception. They have done a remarkable job mixing humor and sexiness. ”You’ll never be this awesome.” is a confident and self-deprecative strategy that speaks to the unattainable beauty of the fashion industry."
Sunday, July 5, 2009
Johanna Mayer
This is gold!! I found an old VHS tape last weekend with a few highlights from our Media class back in year 12. Working in a post production house, I finally got the chance to burn it onto a DVD, and get it cut and converted to an online format so I could post them on youtube so they will never get lost. :)
The first one I've posted so far is titled "Johanna Mayer". This is a short piece we filmed at camp in New Norcia that won us first place in the Mandurah Short Film Festival, along with $5,000 cash prize for our school (damn..). It was for a bit of a joke, I'm slightly embarrassed by my character hahaha. Obviously the filming and editing is extremely dodgey, but I think we did well considering we only had 2 days to shoot.
Had a lot of fun filming this, though. Good memories!
Monday, June 22, 2009
Wednesday, June 3, 2009
Monday, June 1, 2009
Ahhh Schweppervescence
The countdown to the 56th Cannes Lions Internation Advertising Festival is on, with only 3 weeks to go! Just watching a videoblog on Campaign Brief from Cannes 2008, and was reminded of this awesome ad for Schweppes! It won a Gold Lion (as it should) and was shot with ultra slow motion cameras capturing the footage at a massive 10,000 frames per second. It's so beautiful, it makes me feel all warm and fuzzy inside :D haha!
Another 2008 Cannes Gold Lion winner...
Gold :D
Thursday, May 28, 2009
Wednesday, May 27, 2009
Mmmm Preshafruit!
A few weeks ago, my friend introduced me to a drink called Preshafruit.
"Preshawhatthef*ck?!"
Preshafruit. Everyone's ranting about it!
Their point of difference is the fruit in their juices is pressurised cold using High Pressure Processing rather than cooking, heating or chemicals. "That's why our fruits taste just picked and our juices just squeezed. Preshafruit is also better for you because it retains nutrients longer than heat pasteurised fruit and juices."
and they come in these cute little bottles! :D
I have a feeling these will take off like nudie juices did :D
They also do fruit in a pulpy packet! ha ha
om nom nom nom..
M. x
Tuesday, May 26, 2009
Do you remember when you were a kid..
..and you thought you could do ANYTHING?
A bit of inspiration to start your weekend right :)
Personal Branding by Gwen Bell
Stumbled upon this awesome site run by a chick called Gwen Bell, who blogs daily on branding, social media and creativity. There's heaps of interesting articles in there, she's a young hot head, a university lecturer on social media, a fantastic writer and an inspiring individual.
One thing that caught my eye on her site was a blog about Personal Branding..
Personal Branding Tutorial: Create the Stream of Your Dreams
Personal Branding Tutorial: Create the Stream of Your Dreams
There's also plenty of inspiring reads for all those entrepreneur-to-be's!
The top 50 'tweeple' to follow on twitter
Love this girl! Bookmarking this one :)
More to come soon.
M. x
Friday, May 22, 2009
Max Channel
Cute series of ads :D I can't seem to find the other few.. My favourite was in there someone! ah well, here's one of them :)
Thursday, May 21, 2009
Shoo Sha Shoo Sha Shoooo!
Some cute ads I watched on 'Stash' for Dentyne Mints.. linking to a website.. www.makefacetime.com.
The site only gives you three minutes to browse throughout (unless you are reading about the various flavours of Dentyne), to reinforce the campaigns message: to get off the www and make 'face time'.
Take a look at the TV ads.. I really like them!! Good luck trying to get through to Gen Y, though. haha!
Tuesday, May 19, 2009
Thursday, May 14, 2009
Monday, May 11, 2009
Random lo[v]e
A cute little site done up by Channel [v] where viewers stick a piece of paper up with a sentence written beginning with I LO[V]E..
and 'I dream of..'
I like :)
Wednesday, April 22, 2009
303 to John Cheese!
Just started my new job as Office/Facilities Manager @ John Cheese!
Already learnt heaps about production, post production, smoke/afx/final cut and 3D animation.
Pretty interesting :) it'll be good to learn the ropes to understand Advertising in all the processes!
Monday, March 30, 2009
Twistori!
I found this site while scouring through twitter today, it's so similar to what I just wrote about (Dream on) but in real time!
Love the layout, the idea is awesome, and you can download the mac screensaver. (Haven't tried it yet, as I'm back to a boring PC)
Onto a mac again when I get back from my trip to Melbourne in 2 weeks straight into my new job at John Cheese Post Production! Can't wait :D
tip: click two or more simultaneously to stream that amount one after the other.
Sunday, March 29, 2009
303's first Gloria Jeans TVC
Was so in love with this ad when we first saw it at one Fireside meeting!! Well done to Dav, Bryan and Julian!! Been searching youtube for weeks so I could link it, but the high res wont allow embedding, so have to link the shit one.
love it :)
Wednesday, February 25, 2009
Dream on (TBC)
My mum and I went to the Hare Krishna curry place in Northbridge today, which I thought was pretty awesome! I went into the toilets to find some pretty awesome stuff written on the back of the toilet door, I just had to write about it!
Photos still to come.. (the best part)
I dream of my children's happiness and hope they have a long loving life because I love them. Ring your mums. xxx <3
I dream of a life and a world without Prozac
I dream of marshmallows
I dream of Swami
I dream of ciggarettes (reformed smoker) sigh.
I dream of waves
I dream of true compassion. people living in the knowledge that every human has a beautiful inner world full of dreams and fears.
give.
I dream of everything good and bad
I'm living the dream
I dream of northern lights
I dream of a Barcelona summer
I dream of black and white together
I dream of Jeannie
I dream of something better
I dream of inner peace and self acceptance
I dream of peace and happiness
I dream of waking up
I've forgotten how to dream
I dream of creamy peans competing for sunbeams (?!)
I dream of colours
I dream of a solution
I dream of contentment
I dream of music
I dream of glory
I dream of losing 12kgs
I dream of Jeannie
I dream of naked Irishmen
I dream of cottonwool
Tonight I'm tangled in my blanket of clouds, dreaming aloud. Things just don't do without you. It's a matter of fact. I'm on your back.
I'm dreaming of cockroaches
I dream of a world without banal and infantile graffiti
I dream of a future for my children
I dream of a world without wankers who misappropriate big words
-DREAM ON-
Sunday, February 22, 2009
Redundant!
Today I'm posting on the 30th of March, just over a month after being made redundant (22nd of Feb) from my old agency, 303. As you can imagine, I was extremely shocked and upset, but within a week I began to realise that although 303 was my pride and joy, it really wasn't the end of the world. In fact, I began to see that the old saying is true: that when one door closes, many more doors full of new paths and new opportunities will open for you.
After a lot of pep talking and time to reassess my situation, a new idea was brought to life.
Europe 2010!
I've got a European Passport - why wouldn't I get out and see the world :D Still haven't met my relatives in Germany, Ben is coming with, the duffman will be in good hands with my brother, and I've got no job that I feel I'm married to holding me back!
So I've just accepted my first permanent full time job lined up for 2 weeks time in a post production agency in west perth when I get back from Melbourne. So, January 2010, I'm outta here!!
Saatchi's NY & London, expect a visit :D
Wooooooooooo!!!
Wednesday, February 18, 2009
Simon McQuoid
Last night I was amongst many who went to Double Lucky to listen to Simon McQuoid talk about his career, his philosophies and give an insight into his work. Simon worked as an Art Director in Perth in the 1990s, and returns to Perth every couple of years for holidays from his base in New York where he is one of America's hottest directors. In the past year he has risen to #3 in the world in The Gunn Report rankings.
Simon was the director of the highly awarded Microsoft Xbox 360 / "Halo 3" video game internet campaign named one of the two Film Grand Prix' at Cannes in 2008.
He showed some of his awesome work for HBO - The Sopranos, the launch of Blu Ray, an LG mobile ad, Holiday Inn Express and of course Xbox Halo.
Some interesting comments:
“Nothing ever comes to me in a perfect state. It's a battle no matter what. Every job is labour intensive. Make every single job an opportunity.”
“The ones with the biggest problems are the ones that end up on my reel”
”Be honest but polite” (when faced with a challenging client)
You can view some of his work here.
Some favourites of his work.. in order of preference :D
Holiday Inn Express
My favourite ad of all that he showed us! Could not stop laughing. The search for the perfect actor was a hard one, they cast in LA and Boston over a number of days and went through about 600 people when they found this guy. He looks a bit like Steve Carell. Apparantly the guy that they chose to do this ad was way too 'cool' so they had to put a fat suit on him and give him a combover to appear nerdier. This ad turned out to be such a huge hit that they ran it in Cinema and on the opening of Saturday Night Live where they usually play the SNL Skits.. and everyone thought it was one! The last part of the rap (the best part) he actually made up himself. ("Now how you gonna let a marketing rep rip ya rep...") Best. ad. ever. !
HBO Sopranos
This was for HBO to promote The Sopranos on DVD. For this ad, Simon didn't want people to act, he wanted them to actually cry. So he spent two days in casting, watching over 300 people crying. (!) As they shortlisted people for the spots, he asked them to tell him the most emotional piece of music that would make them cry. Once he got these songs, he downloaded them onto an ipod and set up a motor home next to the set on the day to play it right before they shot each scene. Apparently the girl in the first shot was beside herself and was crying uncontrollably! He sort of just let them do their thing as he didn't want to interfere and ruin their moment 'in the zone'! I liked the way this way put together.. how melodramatic!
Tuesday, February 17, 2009
Gigapan viewing
This got sent around at work. Pretty insane!
checkit.
You can scan, double click and zoom to any section of the crowd. The picture was taken with a robotic camera at 1,474 megapixel. (295 times the standard 5 megapixel camera.)
You can zoom in right to the back rows and see the detail on people's faces! Pretty good for security.. Suppose they didn't want another JFK incident..
Monday, February 16, 2009
The New Pepsi Logo
A great representation of the new Pepsi logo!
Plucked from blow at life.
Also, the pinnacle of the entire universe?!.. have a read! hah!
Friday, February 13, 2009
Tori Flower crafts
This chick, Tori Flower is an Art Director from London, she's done some wicked ads (including the 2 time yellow pencil Brylcreem ad, which i'll post about shortly!), but also does some really quirky crafts! My favourite is the Electronic Scarf.. I love it!
Click for more pics..
Taste the colour
Gathering around a bowl of Doritos and Avocado dip in the 303 cafe today with a few people, we spoke about many interesting topics. Firstly beginning with the tragic events that have happened over the past few days in Victoria, onto donating to help out and the GFC, the Kevin Rudd payouts, the trade wars and 'Made in Australia' stamps and the meaning behind it..
The last few chips I found myself with Mark discussing how some foods 'can taste like colours'. I then learnt that this is called Synesthesia, a condition in which one sense (e.g. taste) is simultaneously perceived as if by one or more additional senses such as sight.
So.. imagine that when you see a city's skyline, you taste blackberries. Or maybe when you hear a violin, you feel a tickle on your left knee. Perhaps you are completely convinced that Wednesdays are light red. If you have experiences like these, you might have Synesthesia.
We were trying to imagine 'tasting colours' as you might with Synesthesia, and agreed that Pineapple tastes like the colour Orange... Dark chocolate tastes like deep purple (Cadbury?)..
Some weird facts about Synesthesia:
- Studies in the US show that 3x as many women have Synesthesia than men, and in the UK 8x as many have been reported to have it. The reason for this difference is unknown.
- People with this condition are more likely to be left-handed than the general population.
- They are of normal intelligence and standard neurological exams are normal.
- Synesthesia appears to be inherited in some way, it seems to be a dominant trait and may be on the X-chromosome.
Famous painters with Synesthesia:
Vasily Kadinsky
A Russian painter born in 1866, he was one of the most famous 20th century artists, credited with painting the first modern abstract works.
Vision by Carol Steen;
Oil on Paper; 15 x 12-3/4 inches; 1996. A representation of a synesthetic vision the artist experienced during acupuncture treatment.
Doing some research on the net, I found a girl called Amie Slavin. Amie is a synaesthetic sound artist, she sees names, words, letters and numbers as colours. She also sees sounds, including her own work, as coloured. She explains her newest sound piece, Wave Play:
She also says that she experiences 'empathic synaesthetic', sometimes feeling other peoples' sensations. In addition to all this she has been totally blind for eleven years, so no longer see colours with her physical eyes.
I don't know why.. but this whole topic fascinated me!
Thursday, February 12, 2009
Brylcreem.
Awesome.
Done by Oli from OliandAlex.com and Tori from ToriFlower.com.
The making of:
The finished product:
p.s: Check out Oli's sketch book! awesome :D
Blogs I want to follow
... But don't have the 'follow' option on their sites... grr!
http://scampblog.blogspot.com/
What the F**k is social media?
Great presentation by Paul and Nic the other day, slideshow available to view on Slideshare.
Wednesday, February 11, 2009
Get older with an MMS
The Epica Awards were assigned recently, with the winner for the best mobile marketing campaign, for AMF Pension by Forsman & Bodenfors, who are well known for the cool stuff they've done online for IKEA. The aim of this campaign was to encourage people to start thinking about their pension while they were still relatively young.
This booth invited passers by to take a picture of themselves with their mobile phones and MMS it to AMF. A few minutes later they would send back a picture showing how the person might look when they are 70 years old. Obviously this idea would have been done before, but you've got to appreciate the smart use of mobile media. :)
Thursday, February 5, 2009
Reversed Beliefs
This video was forwarded to me at work.. it has so much impact!
Apparently.... this video was submitted by a 20 year old in a contest titled "u @ 50"
It won second place. When they showed it, everyone in the room was awe-struck and broke into spontaneous applause.
Sunday, January 25, 2009
Dear Mr President By Pepsi
Dear Mr. President..
You have something to say to the President of the United States? Then you can upload your video to Dear Mr. President, a 'seemingly nice' action coming from Pepsi and R/GA.
Consumers pushing content back to the advertiser
"What does this mean for online video? Well, it means that banner advertising has done what cable did when it went digital, it became a two-way communication avenue. Not only can content be pushed to viewers as it has been doing for years, but now it also allows the consumer, the viewers, to push content back. It allows for dynamic interaction and compilation of user-created content. It gives the people, the consumers, the viewers a voice. More than a voice, it gives them a potentially fully interactive medium with which to reach out to the advertisers. Imagine that, consumers reaching through the internet toward you, telling you what they want to see, hear, buy. Telling you what they like and don’t like and telling you who they are, where they are and what they’re thinking.
Isn’t that what technology is about? Enabling us to do what we couldn’t before, to go beyond what we ever hoped and to connect us all like never before? Sure it might not seem like much but it’s a step forward. It’s a potential way for advertisers to better understand their consumers, to better target their advertising and to better spend that all-important marketing budget."
Keeping a playful, open mind in creative thinking
TBC :)
sources: how to have kick-ass ideas
Paul Ardens books
also... write up about beliefs and the social conditioning matrix!
Saturday, January 24, 2009
Random archives
Great Flash intro..
http://www.mirandajuly.com/
Gold!! I want it!!
Old Resume..
clicky!
An online resume.. was on the right track!
Not a bad effort for a 15 year old.
About the girl.. 2004..
yep yep
Laughing baby.. SO CUTE
Bahahaahhahahaa, if you don't laugh at this you don't have a soul.
ahahahaha
Happy Australia Day :)
For tomorrow! .... 5 days til doomsday 20... my life is spiralling downwards! haha! New (and first) layout up and running..
Photo extracted from "adventures on a Friday night".. Love it :)
Anywho.. now that I'm finally on top of reviewing and refiling old photos, images, designs and web layouts stored in the jam packed folders on my computer, hosted on Geocities (10+ accounts), Photobucket, Myspace and Angelfire from up to 8 years ago, I can FINALLY get cracking on my favourites saved in IE from up to 4 years ago. :)
Such a good feeling! Found some pretty awesome stuff, will be posting it up here in good time :)
Anywho.. now that I'm finally on top of reviewing and refiling old photos, images, designs and web layouts stored in the jam packed folders on my computer, hosted on Geocities (10+ accounts), Photobucket, Myspace and Angelfire from up to 8 years ago, I can FINALLY get cracking on my favourites saved in IE from up to 4 years ago. :)
Such a good feeling! Found some pretty awesome stuff, will be posting it up here in good time :)
Wednesday, January 21, 2009
things to write up on
- social conditioning matrix
- ideas - images or associations that challenge your mind.. think of the wrong things.
- A truly charismatic person will adapt their behaviour to suit each person.
- Word repetition is a good technique, which is basically taking words or sentiments from what people say and repeating them back, so they feel you really 'get' what they're saying.
- Get into the habit of listening and not speaking straight away.
Thursday, January 15, 2009
By Michelle..
Ahoy! I went through boxes of my old school work recently and found a couple of keepers.. Some from Art & Design, TEE Art and Visual Media (Photography). There are also a few newies in there too.
{click to see full image}
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